Keep New Zealand Beautiful is a grassroots organisation, an iconic New Zealand brand with a recognisable logo. As an NPO they are always looking for ways to streamline their processes and simplify fundraising channels. Their original website desperately needed a refresh, with the site being described as clunky, old, tired, and off-brand. Our task was to find a way to improve usability, integrate key business systems like Xero, Mailchimp and Stripe into a cohesive and beautifully crafted website.
Since the KNZB website acts as an important portal for people to find out more about their stellar organisation, register to participate in events and programmes, make donations, become members, enter competitions, and access education and resources. We wanted to ensure all of the current functionality was implemented while building on and evolving existing elements.
We solutioned a WordPress development, with the key focus of improving the look and feel of the site while creating that connection between the e-commerce component of the site and their business systems. By Identifying premium 3rd party integrations as part of the solution, we were able to create a fully functioning ecosystem of commerce-based control that simplified business processes and enhanced the user experience.