Graeme Dingle Foundation

Changing Kiwi kids' lives with Graeme Dingle Foundation

Digital Marketing & SEO

The Challenge

The Graeme Dingle Foundation came to us because their last website update was over 4 years old and the site didn't match their total rebrand. The site was outdated and clunky so they required an update and IA overhaul that could integrate with their other tools including a CRM, EDM database and payment gateway.

The Solution

Clearly, the site needed to clearly illustrate the various programmes on offer with the Foundation as well as inspire potential donors, mentors and participants. The solution was a custom WordPress site that allows the use of pre-built components, e.g. the map: clicking a region on the NZ map will reveal the programmes available in that area. Since they are a not-for-profit, making sure donations could be processed was essential so we also integrated Terabyte’s very own customised donation portal: the perfect combination of high functionality and simplicity. To address their need for a CRM and EDM platform, the Foundation were recommended HubSpot as a platform to manage all of their Marcomms in one place. A WordPress + HubSpot API integration was also implemented to ensure seamless data collection would occur.

The Results

The resulting website was a clean, fresh and inspiring take on the Graeme Dingle brand, with clear navigation and plenty of opportunities for users to learn all about this amazing Kiwi charity, which Terabyte is honoured to be working with. The site is highly engaging and features vibrant visuals and designs.


The Graeme Dingle Foundation is a New Zealand charity that works with our country’s youth to help them develop their potential.