As New Zealand tourism’s official quality assurance organisation, Qualmark is responsible for granting certifications to New Zealand tourism operators and accommodation providers, providing accountability for our tourism industry and guidance for our visitors.
Qualmark not only has an obvious audience of its members, but delivers key information to offshore travel wholesalers and agents around Qualmark qualified businesses – reassurance of only dealing with Qualmark certified operators – domestically and internationally.
Qualmark’s digital presence is integral to their relationship with both their partners and the consumers looking to find quality experiences; it was time for a website refresh to truly reflect the brand and hard work the Qualmark team have put into the organisation.
“Terabyte were amazing to work with. We couldn’t be happier with the result and the service they provided”.
- Cameron Lawrence, General Manager, Qualmark New Zealand
100% owned by Tourism New Zealand, Qualmark’s website needed to be on brand and, as Terabyte created Tourism New Zealand’s Corporate site, we were a great fit and delighted to be on board.
Following a comprehensive business goals and audience workshop with key stakeholders, we got to work on the new website which is fully responsive, easily navigable with clear calls to action and a fresh, clean design.
Three months after go-live, the figures speak for themselves: