5 Reasons We Love Umbraco

A great website or application deserves a great tool to manage its pages and content. After all, an unchanging site becomes stagnant very quickly in the dynamic arena of the web so content needs to be regularly reviewed and refreshed.

Powerful flexibility makes for a great experience when managing your website ... and guarantees happy content editors.

Umbraco is an open source content management system (CMS) which is a leader in its field. It’s a fantastic product that allows for a completely customised solution to fit your site, pages and content.

Here are the top 5 reasons we love Umbraco ...

1. Uncompromising flexibility for fully customised solutions 

When finding premises for your business you don’t simply pick any office and move in. You take your time; you want to find the best fit for your company and staff. The space needs to be the right size, with a suitable  layout and good lighting - and the location is critical. Considerations include whether the office meets future demands as well as the current situation. These and many more factors go into choosing the right space.

The content management system for your beautiful new website should be no different and this is where Umbraco excels.  You have a bunch of ideas on how your CMS should look and how you want it to work and Umbraco allows us to build an interface for your editors which meets those exact requirements.

Out of the box, Umbraco is a blank slate. There are no fixed templates and fields forcing you to work with your content in specific way or making your editors use a tool that doesn’t work in the way they expect. Umbraco is a product that allows us to build your templates and editing experience to your exact  requirements. Starting with a blank slate can be daunting so Terabyte also offer a massive library of pre-built templates or components that help deliver your new site quicker and keep the cost down.

Check out Umbraco's introduction to Umbraco 7 here

2. It's not all about the front end ...  

All too often when designing and developing a new website, nearly all attention is placed on how it works for your site visitors – the front-end. Clearly this is critically important but how the content is managed is also crucial. 

If your CMS is hard to use or restrictive, then at best managing the content becomes a chore for editors. The worst case scenario is that your site is updated rarely and quickly becomes stagnant.

Umbraco has a beautiful content editing interface built with Google’s Angular framework. This results in a fast, intuitive system that works in any browser and even on your tablet if you need to manage content on the go. 


To complement the look and feel, all the page templates and fields for entering content are specific to you as a business and as an editor. This allows you to understand exactly what you are editing without worrying about what the content is and how it relates to your site.  

3. Umbraco is open source (yes, it's free!)

Wave goodbye to expensive licencing plans: Umbraco is open source and free, and always will be. As with most open source projects there is also a great community behind it. The Umbraco community actively work on adding features, fixing bugs and improving security which results in great software with regular releases. With technology moving so quickly on the web it’s nice to work with software that can keep pace.

 We think the team behind Umbraco put it best:

“Umbraco is strongly supported by both an active and welcoming community of users around the world, and backed up by a rock-solid commercial organization providing professional support and tools. Umbraco can be used in its free, open-source format with the additional option of professional tools and support if required.”

 4. Built with enterprise level technologies

Here we get a little technical but bear with us, this stuff is important. Umbraco is developed with Microsoft ASP.Net, a free web framework for building websites and web applications using HTML, CSS and JavaScript. 

ASP.Net is at the core of millions of websites around the world and runs some of the biggest in the world too. ASP.Net is also open source. This means that under the hood, Umbraco is built with open source software as well as being open source itself. 

To store its content, Umbraco runs on the database Microsoft SQL Server - another enterprise level piece of software. SQL Server is the database of choice for some of the world’s biggest companies.

All this means you can sleep like a baby knowing your site is built on the best technologies with proven reliability, modern architecture and backed by Microsoft.

5. Proven in the field 

Whilst Umbraco might not be the first product that springs to mind when you think CMS, it's hugely popular and used by some very big names. 

Companies using Umbraco include Microsoft, Wired, Costa, Heinz, Vogue, SanDisk, Fox, Warner Brothers and many others. In fact, worldwide  over 90,000 websites are powered by Umbraco. For examples closer to home, take a look at our portfolio which includes DairyNZ, New Zealand Trade and Enterprise, Tourism New Zealand, Real Journeys, Starship, Destination Great Lake Taupo and many other large New Zealand organisations. 

Terabyte is a proud Umbraco partner and we get a real kick out of helping our clients constantly evolve their online offering, staying relevant and up to date in an area that demands regular attention.  In website terms, if you stay still, you die. Umbraco makes staying alive a beautifully simple exercise.

C’est la Vie!

Want to talk more Umbraco? Get in touch – it’s one of our favourite subjects!