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The Project:
Eventfinder and APN had a grand vision - to create a new brand
and website to showcase every event, attraction, and venue in New
Zealand, and build a strong and active community around it.
Terabyte was approached to design both the brand and the website,
and to do the front-end build of the site - all to what we thought
was an impossible deadline.
The new compact logo was the basis for a functionally rich
website. It was presented to create a community feel around the
events but with clean design to allow the events to be the stars of
the show. The UI had to be very intuitive to allow easy browsing
among thousands of events, attractions, and venues. Each event has
extensive and detailed supporting information - including photo
galleries, user comments, location data using the Google Maps API,
a ratings system, and the ability to add it to "My Hive" as a
favourite.
The My Hive section adds a huge amount of
functionality to the user experience, allowing you to bookmark and
track events, write blog entries, review shows and track your
comments across the site. The Hive seamlessly integrates social
networking features, allowing the user to find and add friends,
pass on information about events you think your friends will like,
and share your experiences afterwards.
Listing an event is a free and easy process, stepping the user
through adding their event with dates, locations, and imagery.
In addition, the site is the premier place to visit for
pre-release gig announcements, entertainment news, reviews,
giveaways and prizes.
Lovingly coded to adhere to web-standards, the site makes
extensive use of front-end technologies such as javascript and
flash to enhance the user experience. Microformats are used on the
detail pages to allow users to export events directly to their
calendar, and clever XHTML & CSS ensure the user's ride is as
smooth as possible.