ARN - Classic Hits

  • ARN Classic Hits Hero
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Terabyte have done a fantastic job of bringing the Classic Hits brand to life on line. They have captured the spirit of the brand in their designs – great classic music and great memories, but brought to life in a contemporary way. – Jodie Koning - National Marketing Director, ARN

Services Rendered:

The Project:

Classic Hits is one of the Australian Radio Network's champion brands, their Classic Hits brand has a massive community and devoted listeners. They are currently the #2 FM stations overall in both Sydney and Melbourne and have iconic breakfast teams - Jonesy and Amanda (WSFM, Sydney) and Grubby and Dee Dee (Gold, Melbourne).

From the creative brief, Terabyte was tasked with developing a creative Classic Hit's design solution. Our challenge included creating brand elements that reflect a nostalgic music era yet fresh and contemporary at the same time. We also designed the site to integrate with a component set. Terabyte came up with a solution that aligns all Classic Hits sites, and still enables each regions station to personalise and showcase with iconic landmark graphics and content within a Master template.

The three Australian Classic Hits websites are:

Classic Hits Gold 104.3

Classic hits 4KQ 693

Classic Hits WSFM 101.7

Contact Us

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Our Services

Requirements Scoping

When we start work on a project, we hold workshops with you to help us understand your organisation, and how a website or application can deliver you value. We work with you to understand what your organisation does, your point of difference, your competitors, and where you're heading in the future.

Understanding your audience's key needs, and the content and tasks required to support your organisation's objectives, is the first step to us understanding your requirements and ensuring both your business goals and your user's needs are met.

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